Strategic Analysis and Planning with MATRIX V5
Tutorial
The following web pages provide a step-by-step guide to
MATRIX V5 the software application for business strategists.
A 'route map' of words and diagrams illustrates the key inputs and outputs. At this stage, prospective users
may find it useful to download and install the Read Only
version of MATRIX V5, and then work through the following pages.
If more detailed information about the modus operandi of MATRIX V5 is required, then users are urged to consult
the on-line help system also supplied as part of the MATRIX V5 package, or consult the
MATRIX V5 User Manual, which has been
designed to help users work their way in step-by-step through the entire MATRIX V5 application.
The 'HandyMan' Example Model
The 'HandyMan' example
model supplied with the application describes in detail the strategic issues faced by
HandyMan PLC, a fictional 'lightweight engineering' company which specialises in the production of robotic arm assemblies
(such as the one shown to the right). The purpose of the example model is to illustrate the wide
range of analytical capability supported by MATRIX V5 using some reasonably familiar products and markets. Whilst we recognise that
not all prospective customers who download our software are involved with lightweight engineering, we hope
that the example model will still be useful, and accepted in the 'illustrative' spirit with which it has been designed. All companies
referred to within this example model are fictional; any similarity to any real company is purely coincidental and
unintentional.
Opening MATRIX V5 And Getting Started

Assuming that the software has been successfully installed, click the MATRIX V5.1
button (above) which is located on your desktop. You will be taken to the 'Last Model'
dialogue.
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Click the 'Open' button. If you have installed a 'Read Only' or 'Restricted' Version
of the software, then a pop-up display provides information about the capabilities and limitations of the
application, and encourages you to purchase a full software licence. To clear the pop-up display, click the
'OK' button. MATRIX V5 should now be fully opened and the user interface should be displayed as follows:
You are now ready to progress to the next step (Economic Objectives). Each of the steps supported by MATRIX V5 can
be explored in more depth below. You can click on the adjacent buttons in order to follow the recommended sequence, or
click <PREVIOUS NEXT > at the foot of each individual page as appropriate. All of the diagrams used
within the following pages have been extracted from a working version of MATRIX V5.
NEXT >
MATRIX V5 Home Page
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