A Structured Approach To Developing Corporate Strategy

MARKET MODELLING LIMITED provides a range of software tools, workshops and technical expertise to the business strategist.

We advocate a simple, step-by-step, analytical approach to strategy, which draws together many well-known textbook concepts. For over ten years our solutions have helped to set new standards with client companies the world over.

Use this website to review the structures, concepts and processes that have been developed. You can also download the software for testing in your own business.

Questions? Please telephone Market Modelling Limited on +44-(0)20-7917-1809 during UK business hours, or email at any time. We promise a quick response, and look forward to hearing from you!

FREE! Let us show you how a more structured approach can be applied to strategy with a brief (45 minute) online demonstration of our products and services. To book, please telephone +44-(0)20-7917-1809 during UK business hours, or email at any time. NEW! With over 1,000 visitors a day regularly visiting our website, Market Modelling Limited has become the world's leading resource centre for the business strategist. Become a member of Market Modelling's Knowledge Community, and share in the know-how.


Strategic Analysis and Planning ...



Market Mapping ...

MATRIX V5 is a highly acclaimed software application, designed for the senior executive who wants a simple and structured solution to planning business strategy.
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Market Mapping Software V2 will help marketing practitioners to graphically plot the structure of their markets, develop new value propositions and improve their strategies.

Competitive Positioning and Strategy ...

CubIT V2  

CubIT V2 enables you to plot your position vis-a-vis target competitors, and suggests various logical strategies which might be adopted to improve your position in the marketplace.